SUPPORi is an innovative baby carrier coming from Japan. It overcomes problems of conventional carriers - compact to carry, simple to use, fit to you and your baby. It is suitable to wear year round - does not retain heat and has a triple plied thread which offers firm and safe support. SUPPORi also eliminates traditional baby-wearing injuries like stiff shoulder, and other weight induced stress.

3 STEPS
Wear the sling, place your baby in and strap your baby comfy. Your baby straddles the side of your body. To ensure comfort and safety, make sure that the SUPPORi covers your shoulder and your baby's back and hips.

COMFORT TO SHOULDERS
Some conventional carriers and slings rest on the delicate trapezius muscles which is not as strong and can damage a lot of delicate blood vessels in the area. Wearers of other conventional carriers may suffer from sore backs and stiff necks.

AIR PERMEABILITY
Conventional baby carriers are not very permeable. As such, when baby gets sweaty, it can be a very uncomfortable. In extreme conditions, the lack of permeability can cause heat rashes. SUPPORi's whole mesh structure avoids this condition.

C- CURVE
SUPPORi supports the C Curve of the baby's spine. One of the best features of SUPPORi is its elasticity. When you carry your baby SUPPORi, the net fits snug, maintaining baby's C curve.

M-SHAPE
Baby legs are flexed, the hip joints sit securely in the socket. Maintains the orthopedically ideal position of the legs - M Shape.

SPINAL BENEFITS
The strain on the spine when a correctly fitted sling is being used is a significant improvement over holding the child without the sling. The spine suffers significantly less torsion and asymmetrical loading.

ULTRA LIGHT
Overloaded with nappy bags and bulky baby gear? Take the pram but your baby wants to be carried? At only 80 grams, the SUPPORi weighs less than an iPhone 4!

COLOURFUL VARIATIONS
SUPPORi is also available in a variety of trendy colors, sure to satisfy many tastes and preferences. Choose the colour of your choice as there are plenty of variations. SUPPORi uses ultra-durable yarn which is used in automotive vehicle applications.